What is Wine & Team?

Wine & Team is a unique, premium team-building experience where wine tasting meets self-awareness and group dynamics development.
It’s not a traditional company night with a toast – it’s a structured, experiential programme where wine becomes a tool for connection, reflection and development.
Wine as an internal mirror – sensory experience as a learning platform.

Who is it for?

• Small to large corporate teams (5-25 people).
• HR and L&D professionals looking for an innovative team building programme.
• Leaders who want to improve their team’s self-reflection, collaboration and emotional intelligence.
• For companies looking to give colleagues quality time – with deeper connection instead of partying.
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What does the Wine & Team experience offer?

• Sensory experience + conscious presence.
• Coaching-oriented questions, guided conversations.
• Self-reflection: getting to know myself and others better.
• Values-based team development – trust, listening, connecting.
• Creative learning – with wine, playful yet deep tools.
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Programme structure (an example)

• Programme duration: 2,5 – 3,5 hours.
• Location: own location / with a field trip / Zurich – Lucerne region.
• Arrival & Orientation.
• Short introduction, setting up the framework, activating conscious presence.

Guided wine tasting with self-reflection questions

• Tasting of 4-5 lots on different themes (e.g. change, relationship, roles).
• Smells and tastes as metaphors for the self.

Experience coaching – group reflection

• Structured discussion: what does „a good team” mean for us?
• Strengths, roles, connection.

Closing – summary, takeaway. Who brings what? How does this affect our work together?

Venue & opportunities

• Zurich / Luzern premium wine tasting venues.
• Corporate event venues.
• On request with gastronomic pairing (snacks, wine, dinner).

Why does it work?

• Wine creates a special atmosphere – both relaxing and deepening.
• Sensory focus helps you to be present and connected.
• The coaching approach gives substance to the time spent together.
• It’s not just an experience – it’s development.